Walk this Way! – Zephyr Launches Company-Wide ALS Fundraising and Awareness Campaign
Zephyr adopted the ALS Association in 2016 as the benefactor of our biggest philanthropic effort to date after learning that co-founder, David Cabe, was diagnosed with the disease in late 2015. We wanted to generate awareness and raise funds in a creative, fun and, well, Zephyr kind of way. We kicked off our 3-month campaign, dubbed The ALS Crusade, with a pay-per-nomination/vote Ice Bucket Challenge in August. The top six vote-getters won their very own date with a big bucket of icy water. To our delight, we had major participation in this event and raised a good chunk of change towards our fundraising goal. David Cabe even made it out for one of the “icings” to share in the good spirit of the day.
In September, we invited ALS Association staff to join us to present info on ALS and lead a Q&A session to create more awareness of the disease and to better understand what our friend, David, and too many others were going through. The ALS Fundraising Coordinator and Care Services Manager visited and shared a lot of good information, touching stories and inspiring news on ALS research. This was the perfect motivation to enter our final fundraising stage of the ALS Crusade – our Silent Auction and Raffle. We had several items donated for staff to bid on and buy tickets for our live online auction including a wine basket, handmade home goods basket, All Things BBQ basket, and other really cool stuff not in baskets. The last day of the auction was the most fun as the bidding really got heated right up to the final minute of the auction and a lucky few walked away with some great prizes for a great cause.
In October, Zephyr participated in the Walk to Defeat ALS in Baltimore, Houston, and Austin. Donning our Cabe’d Crusaders t-shirts, our teams consisted of Zephyr staff, along with friends and family of David Cabe, and we strutted and stepped through the 3-mile walk. David himself was able to make it to the Austin walk and had us in awe with some sweet tricks in his wheelchair (think of Fred Astaire meets Michael Jackson on wheels and you get the picture!). What a day of inspiration and camaraderie! The ALS Association raised a ton of money and awareness and we were humbled to be part of it.
Zephyr graciously matched employee donations and our grand total was $10,835.42. We were very proud of this effort in all aspects and it even earned us the Rookie of the Year Award from the ALS Association of Texas. Next year, we will take off the training wheels and move full steam ahead in our plan to leave ALS in our dust. Go Cabe’d Crusaders!